Privacy Policy

1. Notes on data protection
We're pleased that you're visiting our website and thank you for your interest in our company and our products. We'd like to take this opportunity to inform you about what data we collect, use, and process, and how we handle your personal data.

2. Data collection and data use
(1) When you use the website, we collect technically necessary data such as IP address, time of access, pages accessed, browser type, operating system, referrer URL.
Legal basis: Art. 6 (1) (f) GDPR.

(2) When registering or ordering, we process: name, address, email, telephone number.
Legal basis: Art. 6 (1) (a) and (b) GDPR.

3. Name and contact details of the person responsible
Responsible person within the meaning of the GDPR: Sandra Rödel
SARU Trading GmbH, Grünstraße 5, 42697 Solingen
Phone: +49 157 35472608
Email: info@nagelzange.de

4. Purposes of processing
Processing for contract fulfillment, advertising, customer service, analysis and shipping.
Legal basis: Art. 6 (1) (b) and (f) GDPR.

5. Duration of data storage
Contract data up to 10 years (for tax purposes), other data until revocation or request for deletion.

6. Disclosure to third parties
Data transfer to: payment service providers (PayPal, Klarna, Stripe, Shopify Payments, etc.), shipping service providers (DHL, DPD, Packstack, Excellent GmbH and, if necessary, other fulfillment and logistics partners, as far as necessary for contract fulfillment), email marketing tool (Klaviyo), rating services (judge.me, Trustpilot, Google), Shopify (platform).
Legal basis: Art. 6 (1) (b) and (f) GDPR.

7. Hosting and Platform
Hosting at goneo Internet GmbH.
Platform: Shopify Inc., based in Canada.
Transfers are made in accordance with Art. 46 GDPR using standard contractual clauses.

8. Payment processing
Via PayPal, Klarna, Stripe, SOFORT, Shopify Payments, Apple Pay, Google Pay.
Purpose: secure payment processing.
Legal basis: Art. 6 (1) (b) GDPR.

9. Email Marketing (Klaviyo & Shopify)
Newsletters and transactional emails are sent via Klaviyo and, where applicable, via Shopify's own tools. Registration is done via the double opt-in process. As part of the newsletter service, Shopify records the IP address and the time of registration for verification purposes in accordance with the GDPR. You can unsubscribe at any time using the unsubscribe link in the newsletter or by notifying us.
Legal basis: Art. 6 (1) (a) GDPR.

10. Review reminder
After a purchase, you may receive an invitation to review something via judge.me, Trustpilot, or Google.
Legal basis: Art. 6 (1) (a) GDPR.

11. Analysis tools and tracking
Use of Google Analytics, Meta Pixel, TikTok Pixel, YouTube Analytics.
Legal basis: Consent, Art. 6 (1) (a) GDPR.

12. Use of Google Fonts
Integrated locally or with consent.
Legal basis: Art. 6 (1) (a) GDPR.

13. Your rights
Information, correction, deletion, restriction, data portability, objection, revocation.
Contact us via contact form or in writing.

14. Storage period
Until the purpose no longer applies or until deletion is requested.
Deletion possible at any time via contact form.

15. Social media links and plugins
Facebook, Instagram, YouTube – only with active use (e.g. click).
Legal basis: Art. 6 (1) (f) GDPR.

16. Remarketing & Retargeting
Facebook Custom Audiences, Lookalike Audiences, Google Ads Remarketing.
Legal basis: Art. 6 (1) (a) GDPR.

17. App tracking (if app available)
Firebase Analytics, Apple Store Analytics – with consent.
Legal basis: Art. 6 (1) (a) GDPR.

18. Newsletter tracking
Web beacons and tracking pixels to analyze user behavior.
Objection possible at any time.

19. WhatsApp communication
Communication via WhatsApp via Charles GmbH.
Legal basis: Art. 6 (1) (a) GDPR.

20. Loyalty Program
Management via LoyaltyLion.
Legal basis: Art. 6 (1) (b) and (f) GDPR.

21. Google Tag Manager
Used to manage tracking tags.
Does not store any personal data itself.

22. Data security
SSL encryption, access protection, technical & organizational measures.

23. Changes to this Privacy Policy
We reserve the right to amend this privacy policy. The current version is available at any time at www.nagelzange.de .

24. Cookie consent management
Our website uses a consent management tool that requests your consent to the use of cookies and tracking technologies upon your first visit. You have the option to consent to or decline individual categories (e.g., marketing, analytics). Your consent is logged in accordance with Art. 7 GDPR. You can revoke or adjust your selection at any time via the "Cookie Settings" link in the footer.

As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this to show you ads on other websites more relevant to your interests and for other reasons described in our Privacy Policy.

Sharing personal information for targeted advertising based on your interactions across different websites may be considered a "sale," "sharing," or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you wish to exercise this right, please follow the instructions below.

When you visit our website with the Global Privacy Control opt-out signal enabled, depending on where you are located, we treat this as a request to opt out of activities that could be considered "selling" or "sharing" personal information, or other uses that could be considered targeted advertising for the device and browser you used to visit our website.